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Information Collected
As you use our Site, we may collect personal information as described below.
The categories of personal information we collect may include, but are not limited to:
- Identifiers, such as your name, mailing address, phone number, email address, IP address, mobile advertising identifiers, MAC address, and other device IDs;
- Commercial information, such as marketing preferences, reminder preferences, and notification preferences;
- Communications, such as comments, suggestions, or other content that you generate;
- Geolocation data based on IP address demographics;
- Professional information, such as information provided on your resume;
- Inferences regarding preferences or other characteristics; and
- Internet or other electronic network activity information, such as access times, pages visited, search history, referring web site addresses, interactions with Site features.
You may choose not to provide us with the above categories of information. If you choose not to provide us with this information, you may still access and use portions of the Site. However, you may not be able to use portions of the Site which require you to provide personal information.
Information Automatically Collected From You.
When you visit the Site, we may collect information automatically using cookies, web beacons, or similar technologies from your computer, tablet, mobile phone or other device used to access the Site, as well as related software. Cookies are small strings of text sent by our website to your browser which are then stored by your browser on your computer’s hard drive. Our cookies allow us to personalize your experience on the Site, make your visit more convenient, and understand how you and others are using the Site so that we can improve your experience on the website. We use cookies to, among other things, identify repeat visitors to our Site and to determine the paths visitors take on our Site. We also use cookies to determine whether you visited our Site from a particular Internet link or advertisement.
We also may use web beacons (small pieces of data that are embedded in images on the pages of web sites) and auditing software to track page views and entry and exit points to and from emails. In addition, we use web beacons, cookies, customized links and/or similar technologies to determine whether any emails or electronic publications sent by us to those who have requested them from us have been opened and which links are clicked.
Our third-party service providers and business partners may also place cookies, beacons, or similar technology to support and improve our Site. For example, we use Google Analytics or similar web traffic analytic tools to help analyze how users use the Site. To learn more about Google Analytics and how to opt out, visit: https://policies.google.com/technologies/partner-sites. Such tools use information generated by cookies about your use of the web site (including IP address, content viewed, search terms entered, and actions taken), which is transmitted to an analytics provider. This information is then used to evaluate users’ use of the Site and to compile statistical reports on web site activity for us. We also work with third-party advertising networks to promote our Site elsewhere on the web, including through online behavioral advertising.
We collect the above information from the following categories of sources:
- Other parts of our corporate family
- Third-party service providers
- Advertising networks
You may have options to make choices about automatic data collection as described in the “Your Choices” section below.
We collect personal information from other sources, including:
- Our business partners and service providers
- Authorized third-party sources such as your employer or an agent or third-party acting on your behalf
The specific sources of personal information depend on your interactions with the Site.
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How We Use Information We Collect
We may use the personal information we collect for purposes such as:
- Providing and personalizing our Site and the content, products, and services we make available to you through the Site;
- Providing information, content, products, or services that you request or purchase;
- Providing you with information about the Site or required notices;
- Understanding how you use our Site, products, and services;
- Improving and further developing the products, services, content, features, performance, and support available through our Site;
- Customer support;
- Communicating with you to respond to your inquiries, or provide other legal or service-related notices about our Site;
- Delivering marketing communications, promotional materials, or advertisements about Reliance or third-party products or services that may be of interest to you, including to display targeted ads to you elsewhere online (see your options related to marketing and advertising in the “Your Choices” section below);
- Protecting the security and integrity of our Site and information technology infrastructure;
- Authenticating the information you provide to us;
- Detecting, preventing, and responding to fraud, intellectual property infringement, violations of our Terms of Use, violations of law, or other misuse of the Site or our products and services;
- Complying with legal obligations; and
- Other legal purposes, such as exercising and defending our rights, protecting personal property or safety, pursuing remedies available to us and limiting our damages, complying with judicial proceedings, court orders, legal process, or lawful requests from governmental authorities.
We also use the information in other ways for which we provide specific notice at the time of collection and obtain your consent to the extent required by applicable law. We may combine or aggregate any information we collect for any of these purposes. We may also de-identify your personal information in such a way that you cannot reasonably be identified and may use such de-identified information for any purpose. When we maintain and use de-identified data, we will not attempt to re-identify the data unless expressly permitted or required by applicable law.
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How We Disclose Information We Collect
We may disclose the personal information we collect as follows:
- With Our Service Providers and Business Partners. We may share your personal information with our service providers and business partners that have agreed to keep the information confidential and to process it only as necessary to perform the services we ask them to perform, including but not limited to: IT and system administration and hosting; research and analytics; marketing; and customer support.
- With Analytics and Advertising Providers. We may share personal information with analytics and advertising providers (including advertisers, ad networks, and ad servers) that use the information in combination with information collected from third-party websites and mobile applications so that they can provide us with reports about Site usage and deliver relevant content or ads on their own websites or applications or other third-party websites or applications. The information we share with these parties may include the content and ads users have viewed and activities on the Site. See the “Your Choices” section below for choices you may have about such practices.
- Within Our Corporate Family. We may share your personal information with our affiliates and subsidiaries, including companies that we may acquire in the future, as necessary for any of the purposes for which we use your personal information above. Our affiliates and subsidiaries may also use your personal information to provide and improve their own products and services and to market such products and services to you.
- In a Corporate Transaction. We may share your personal information with relevant third parties (e.g., service providers, advisors, transaction partners) if we are involved in a merger, reorganization, dissolution, or other fundamental corporate change, or if all or a portion of our business, assets or stock are acquired by a third party.
- To Protect Rights and Property. We may disclose your personal information to third parties when we believe in good faith that disclosure is necessary to protect our rights, our property, the integrity of the Site, personal safety, or the interests of you or any other person, and to detect, prevent, and/or otherwise address fraud, risk management, security, or technical issues.
- To Comply with and as Required by Law. Reliance may disclose information when legally compelled to do so when we, in good faith, believe that the law requires us to do so or for the protection of our legal rights.
We may share de-identified information with third parties for any purpose.
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Retention of Personal Information
We will keep your personal information for as long as we have a relationship with you or until we no longer need it to fulfil the purposes for which it was collected. Once our relationship with you has come to an end or we no longer need the information to fulfill the purposes for which it was collected, we will retain your personal information for a period of time that enables us to:
- Maintain business records for analysis and/or audit purposes.
- Perform internal research to assess and improve our business.
- Comply with record retention requirements under the law or other relevant legal requirements or our internal document retention policy.
- Defend or bring any existing or potential legal claims.
- Deal with any complaints regarding the services.
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Your Choices
Cookies. Most web browsers automatically accept cookies, but it is possible to change your browser setup to allow you to control whether you will accept cookies, reject cookies, or to notify you each time a cookie is sent to you. If your browser is set to reject cookies, our website will not recognize you when you return, and some functionality may be lost. The “Help” section of your browser will tell you how to prevent your browser from accepting cookies.
Online Behavioral Advertising. For more information about online behavioral advertising generally and information regarding how to “opt-out” from such advertising provided by certain participating companies, you can visit: http://www.networkadvertising.org/managing/opt_out.asp or http://www.aboutads.info/choices/.
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How We Protect Your Information
We have administrative, technical, and physical safeguards designed to protect the personal information you provide against accidental, unlawful, or unauthorized destruction, loss, alteration, access, disclosure, or use. However, no information system can be 100% secure, so we cannot guarantee the absolute security of your information. Moreover, we are not responsible for the security of information you transmit over networks that we do not control, including the internet and wireless networks.
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Information Collected by Others
Reliance’s website may offer links to other websites, which may have information policies and practices that are different from ours. This notice addresses only Reliance’s website policy, and does not apply to websites that users access via links from our site. Reliance is not responsible for the information collecting policies of other websites, for the practices employed by websites linked to or from our website, or for the information or content contained therein. Often, links to other websites are provided solely on the basis that they may contain useful information for our visitors. Users are advised to review the privacy policy of other websites.
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Additional Disclosures for California Residents
This section applies to the personal information of residents of California and supplements the other sections of this Policy.
For information on the categories of personal information that we have collected in the past twelve (12) months, the purposes for which we process that personal information, and how we disclose that personal information, please refer to Sections 1, 2, and 3 of this Policy. We use and disclose sensitive personal information only for purposes expressly permitted under California law.
We may disclose your personal information to third parties for the business purposes outlined in Section 2 of this Policy. We may also “sell” or “share” your personal information, as defined by applicable law, with third parties for those business purposes. In the preceding twelve (12) months, we may have sold or shared your personal information, or disclosed it for a business purpose, to the following categories of third parties:
Category Categories of Third Parties to Whom We Disclosed Personal Information for Business Purposes Categories of Third Parties to Whom We Sold or Shared Personal Information Identifiers - Service Providers,
- Third parties we partner with for promotions or events,
- Third-party advertising and analytics companies,
- Consultants and providers of professional services rendered on our behalf,
- Third parties who may acquire your information as a result of a merger, acquisition, or other ownership transition,
- Third parties or affiliated companies when you agree to or request that we share your information with them,
- Our affiliates and subsidiaries,
- Other third parties (including government agencies) as required by law (such as pursuant to subpoenas or court orders).
- Third-party advertising and analytics providers
- Lead generators
- Joint marketing partners
- Social media platforms
Communications - Service Providers,
- Third parties we partner with for promotions or events,
- Third-party advertising and analytics companies,
- Consultants and providers of professional services rendered on our behalf,
- Third parties who may acquire your information as a result of a merger, acquisition or other ownership transition,
- Third parties or affiliated companies when you agree to or request that we share your information with them,
- Our affiliates and subsidiaries,
- Other third parties (including government agencies) as required by law (such as pursuant to subpoenas or court orders).
N/A Geolocation data - Service Providers,
- Third parties we partner with for promotions or events,
- Third party advertising and analytics companies,
- Consultants and providers of professional services rendered on our behalf,
- Third parties who may acquire your information as a result of a merger, acquisition or other ownership transition,
- Third parties or affiliated companies when you agree to or request that we share your information with them,
- Our affiliates and subsidiaries,
- Other third parties (including government agencies) as required by law (such as pursuant to subpoenas or court orders).
N/A Professional information - Service Providers,
- Third parties we partner with for promotions or events,
- Third-party advertising and analytics companies,
- Consultants and providers of professional services rendered on our behalf,
- Third parties who may acquire your information as a result of a merger, acquisition or other ownership transition,
- Third parties or affiliated companies when you agree to or request that we share your information with them,
- Our affiliates and subsidiaries,
- Other third parties (including government agencies) as required by law (such as pursuant to subpoenas or court orders).
N/A Inferences - Service Providers,
- Third parties we partner with for promotions or events,
- Third-party advertising and analytics companies,
- Consultants and providers of professional services rendered on our behalf,
- Third parties who may acquire your information as a result of a merger, acquisition or other ownership transition,
- Third parties or affiliated companies when you agree to or request that we share your information with them,
- Our affiliates and subsidiaries,
- Other third parties (including government agencies) as required by law (such as pursuant to subpoenas or court orders).
- Third-party advertising and analytics providers
- Lead generators
- Joint marketing partners
- Social media platforms
Internet or other electronic activity information - Service Providers,
- Third parties we partner with for promotions or events,
- Third-party advertising and analytics companies,
- Consultants and providers of professional services rendered on our behalf,
- Third parties who may acquire your information as a result of a merger, acquisition or other ownership transition,
- Third parties or affiliated companies when you agree to or request that we share your information with them,
- Our affiliates and subsidiaries,
- Other third parties (including government agencies) as required by law (such as pursuant to subpoenas or court orders).
- Third-party advertising and analytics providers
- Lead generators
- Joint marketing partners
- Social media platforms
We do not have actual knowledge that we sell or share personal information of minors under 16 years of age.
Your California Privacy Rights
You may have certain choices regarding your personal information, subject to certain exceptions, as described below.
- Access. You have the right to request, twice in a 12-month period, that we disclose to you the categories of personal information we have collected about you, the categories of sources from which the personal information is collected, the business or commercial purposes for collecting, selling, or sharing personal information, the categories of third parties to whom we disclose your personal information, and the specific pieces of personal information we have collected about you.
- Data Portability. You have the right to request that we provide you with a copy of your personal information that we have collected about you in a structured and machine-readable format.
- Correction. You have the right to request that we correct the personal information we maintain about you if that information is inaccurate.
- Deletion. You have the right to request that we delete certain personal information we have collected from you.
- Opt-Out of Sale or Sharing. You have the right to opt-out of the sale or sharing of your personal information. To opt out of the sale of your personal information or sharing of your personal information for cross-context behavioral advertising, click here or use the Global Privacy Control signal. Note that if you clear your cookies on a particular browser or device, you may need to re-submit your opt-out request. Requests sent using the Global Privacy Control will apply to the device and browser from which they are submitted. For more information about the Global Privacy Control, please visit https://globalprivacycontrol.org/.
To exercise these rights, including to submit a request as an authorized agent on behalf of another individual, you may (i) email us at [email protected] with the subject line “CA Privacy Rights Request” or (ii) call us at (213) 687-7700.
Verifying Requests. To help protect your privacy and maintain security, we will take steps and may require you to provide certain information (such as the nature of your relationship with Reliance and details you may have provided us) to verify your identity before granting you access to your personal information or complying with your deletion or correction request. In addition, if you ask us to provide you with specific pieces of personal information, we will require you to sign a declaration under penalty of perjury that you are the consumer whose personal information is the subject of the request. If you designate an authorized agent to make an access, correction, deletion, or opt-out of sale of request on your behalf, we may require you to provide the authorized agent written permission to do so and to verify your own identity directly with us (as described above).
Additional Information. If you choose to exercise any of your rights under the CCPA, you have the right to not receive discriminatory treatment by us. To the extent permitted by applicable law, we may charge a reasonably fee to comply with your request.
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Periodic Policy Changes
Reliance reviews its privacy practices from time-to-time (i.e., to track technology and/or legal changes), and these practices are subject to change. We reserve the right, at any time, to modify, alter, or update this policy, and any such modifications, alterations, or updates will be effective upon posting. If we make a material change to this Policy, we will take reasonable steps to notify you, as required by applicable law. To ensure continuing familiarity with the most current version of our privacy policy, please bookmark and periodically review this page.
This policy statement is effective as of January 12, 2026 and may be modified from time to time without prior notice. Any such modifications will be effective immediately upon posting the updated version on our website. Continued access to or use of our website after any modifications constitutes acceptance of the updated Privacy Policy.
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Contact Us
Reliance, Inc.
735 N. 19th Avenue
Phoenix, AZ 85009
Phone: (213) 687-7700
Fax: (213) 687-8792